The Problem

Brookstone Schools was ready to grow and needed an updated website to show the quality of the school to both future students and their families and donors.

The Solution

Laura worked with a team from the school to create a brand message to be used in all future communication. Using the brand messaging guide, we created a new website including funnels for incoming students and investors. Then, we developed an email campaign to reengage donors.

The Results

A message that connects with all stakeholder groups and brings internal teams together. Also, a website that drives donations and applications.